Small businesses are searching for new ways to connect with customers and First Impression Group, Howell, is showing them how to connect with customers on Facebook, Twitter, LinkedIn and Pinterest.
First Impression Group is offering a NEW social media training suite to provide the basics and best practices for using social media platforms in business. The first training module will focus on learning the business basics for each platform, helping with creating content and measuring success. Future training sessions will focus exclusively on one social media platform such as Pinterest or LinkedIn.
The company is offering 6-hours of training during three, two-hour sessions. These hands-on sessions will provide all the tips and tricks needed to make the best impression with your social media. The trainings will take place from 8-10 a.m. July 31, Aug. 14 and Aug. 28 at the Howell Area Chamber of Commerce. The cost is $249 for all three sessions.
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In the past three years First Impression has provided training and informational sessions for national organizations, businesses, corporations, chambers of commerce and libraries.
“The print industry, along with many other industries, recognizes the need to be agile and flexible in what they offer and how they communicate with their customers,” said Don Cortez, owner of First Impression. “Over the years we’ve changed from a small printing firm to offering digital copies and a broad array of marketing services. By becoming social media-savvy we are meeting our customers where they are doing business.”
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A number of First Impression’s own customers have asked the company to provide guidance and training on the best practices for social media.
“All companies are dealing with smaller staff and more work,” Cortez said. “We see these trainings as a way to support one another in today’s challenging business climate.”
First Impression, in business for more than two decades, is a locally owned, independently-operated company with customers throughout southeast Michigan. First Impression is committed to creating a quality community that displays high integrity and accountability.
Those who are interested may sign up today on at www.fipprint.com/training, by calling (517) 546-9798 or e-mailing Cyndi@fipprint.com.