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Local Voices

The Quell Group Hires Sarah Bachleda as Assistant Account Executive

TROY, Mich., October 16, 2013 – The Quell Group has hired Sarah Bachleda as assistant account executive, according to Mike Niederquell, president and CEO. Sarah will provide assistance with public relations and marketing services for the agency’s automotive, healthcare and professional services clients. 

“We are growing our team to support our expanding business,” said Niederquell. “Sarah is an exciting addition to the firm who will apply creative ideas and innovative thinking to client solutions.”

Bachleda recently worked in event management for Bed Rock Real Estate Services planning corporate events. Her previous experience includes public relations agency work where she was responsible for media relations, social media planning, event planning, and marketing. She has also worked in communications for automotive supplier Federal-Mogul Corporation.

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Bachleda earned a bachelor’s degree in communication and Spanish from Denison University.

As Michigan's leading integrated brand communications firm, The Quell Group integrates strategic branding and positioning counsel with marketing and public relations services. Founded in 1994, the firm provides proprietary diagnostic tools to help companies unknot, align and market® their unique value.

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Learn more about The Quell Group: www.quell.com

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