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Community Corner

Southeast Metro Small Business Saturday event

Kick Off your holiday shopping season on  Small Business Saturday!


Small Business Saturday is a shopping holiday created by American Express held annually on the Saturday after Thanksgiving.  It’s a counterpart to Black Friday and Cyber Monday, during which consumers are encouraged to shop at local small businesses as opposed to big box retail and e-commerce stores.  This year Small Business Saturday is November 24.



  • Are you ready for this to be your Best Holiday shopping season ever?

  • Are you tapping into the National and Local promotion for this event?


Join us and learn:  How to put together a PLAN to let your customers know about your holiday promotions including, possibly, your participation in Small Business Saturday and why they should shop with you.  Your promotion: make it timely, make it easy, make it shareable.  Are you ready to create your plan? We will give tips on how to do so in-store, through email, and with social sites.  We will also discuss:

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  • How to EXECUTE your plan.

  • How to EXTEND this simple framework for continued success throughout the rest of the year.

  • How to EVALUATE your plan so that you can continue to make your successes an going process.


In this event, we will focus on WOWing your customers and having a shareable and measureable sales campaign!


Be sure to register and join us for this fun event. Each attendee will receive a copy of the Small Business Saturday toolkit and get ideas for successful holiday planning!

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PS. Two special bonuses, each registered attendee will be eligible to win either a free copy of Windows Office 2010 (a $300 value) or a free 1/4 page black and white ad in one Lillie publication of the winner's choosing to promote their Small Business Saturday event. (A value of $600 to $900)


Lillie publications will also offer a discount on advertising to all registered attendees who choose to advertise with them for their event.

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