Store For Fashionable Moms Is Coming To The Mall Of America

Minneapolis-based Evereve, an American fashion retailer curated for the fashion-loving mom, will open a Mall of America store this fall. Evereve offers designer brands and stylists in each store to create on-trend looks for a mom’s lifestyle. The store will be located on level 1, west near Nordstrom.

Catering to mom’s lifestyle, Evereve says it differentiates itself from other brands "by addressing what mom needs – the best looks for her everyday life, in a convenient destination with professional stylists to help."

"Mall of America reaches our mom where she loves to be inspired, shop and have fun," said Megan Tamte, co-founder, co-CEO of Evereve, in a statement. "This new store will bring the Evereve fashion and styling experience to even more moms in Minnesota and visitors from all over the country."

The retailer features every day wear in addition to party and special occasion looks. Pieces range from denim to tops, pants, dresses, accessories and shoes. Evereve carries a variety of brands in addition to three private labels, according to a news release.

"Evereve is a perfect example of a brand that understands its audience and caters to her needs," said Kathy Rusche, VP of Leasing at Mall of America. "You can’t engage with a live, professional stylist and get real feedback online, it’s a piece of the in-store shopping experience. We host millions of moms at MOA, and we can’t wait to share Evereve with them."

Co-founded by Megan and Mike Tamte in 2004, Evereve operates in more than 70 locations in 25 states. The 2,200 square foot store will open this fall.

Images via Evereve, used with permission