Study Finds Drastic Size Bias In Women's Jeans At Mall Of America

BLOOMINGTON, MN — How hard is it for women to find jeans their size at the Mall of America? A new report study says it can be a nearly hopeless endeavor for a large percentage of the population.

Quartz studied the sizes of women's jeans sold at stores in the Mall of America. It found that only 13 percent of women’s jeans sold at the mall are available for women of "average size or larger."

According to Quartz, the median waist size for American women 20 and older is 37.3 inches, 8 inches larger than the median waist size of jeans available at the Mall of America (30 inches).

"While every retailer that sells womens’ denim offers sizes for customers with a waist smaller than the average, only half provide at least one option for women with a larger waist," the report finds.

"The stores with larger sizes often further relegate them to website-only collections."

With fewer options for jeans, many women have turned elsewhere for pants. Quartz reported that for the first time ever, the United States has imported more yoga pants than blue jeans.

Read the entire study here.

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