Minnesota CEO Makes Forbes’ List Of Most Powerful Women In Sports

MINNEAPOLIS, MN — A Minnesotan is the 30th most powerful woman in United States sports, according to Forbes. Sportsdigita founder and CEO Angelina Lawton was named to the magazine's 2018 list, which includes Billie Jean King, Michele Roberts, and Serna Williams.

Founded in 2010, Sportsdigita describes itself as "the leader in sales enablement software for the sports industry." The marketing agency's top clients include the Minnesota Twins, Wild, and Timberwolves as well as the New York Yankees, Chicago Cubs, Los Angeles Dodgers, Boston Red Sox, Cleveland Cavaliers, Los Angeles Lakers, Dallas Cowboys, and Green Bay Packers.

"To be mentioned with leaders I have long admired such as Condoleezza Rice, Pamela El, and Dawn Hudson is extremely humbling. This recognition speaks to the tremendous work of our entire team at Sportsdigita," Lawton said in a statement. "Our product is making a tremendous impact for clients and we are continuing to invest heavily in new technologies and innovations that will solve tomorrow’s business challenges."

Before founding Sportsdigita, Lawton served as an executive at the Tampa Bay Lightning where she found that sports teams were failing to provide sponsors with exciting, interactive presentations that met the expectations of C-level executives.

Today, Sportsdigita’s cloud-based presentation platform, the Digideck, is used across every segment of the sports industry.

"PowerPoint on steroids, that's what we call it," Lawton told KARE 11. "What we're helping teams do is we're helping them develop revenue for sponsorship and for ticketing."

Check out the full Forbes list.

Photo via Sportsdigita