St Louis Google Analytics Help - Making Sense of the Data

Latest from the Web Design and Company Small Business blog:

David Kley posted an article today after receiving a phone call from a new client, wanting to have someone walk them through all the data in their Google Analytics report. “It’s amazing to me how many people have these tools set up, but yet have no idea how to use or read the data.” Stated David Kley. “The new focus for our blog series is going to be on helping people understand what the data from these reports mean, and how you can use it to your advantage. Analytics often gives a clear picture of why people leave your site, or don’t convert from visits.”

Below is an excerpt from the page:

“Understanding tracking data can be confusing. One of the popular questions we get asked when looking at Google Analytics reports is “What is the difference between bounce rate and exit rate?” Although they sound similar, they have very different meanings. This simple and effective guide will help you understand bounce rate and exit rate in your reports.”

The full article is available here: www.webdesignandcompany.com/bounce-rate-vs-exit-rate-google-analytics