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Local Voices

ASA - Midwest Council Hosts Nationally Renowned Construction Sales Trainer

The American Subcontractors Association (ASA) Midwest Council will host nationally renowned construction sales trainer, Tom Woodcock of Seal the Deal, for a special Construction Sales Training seminar on Thursday, June 13 at the Quality Inn - Maryland Heights, 2434 Old Dorsett Road. Tickets are on sale now for the 1-4 p.m. session. Woodcock will share with attendees his proven techniques and strategies for improving a company's sales culture and reviving its sales efforts. "I will make the audience aware of factors that bring in business and promote profitability, plus help them tailor their company's sales message for consistency and effectiveness," said Woodcock. "I will also review ways for a company to re-activate its sales efforts and take it to the next level using proven, successful sales practices." β€’ What's your company's sales message? β€’ How are sales details being communicated? β€’ Do your employees know the difference between profitable and non-profitable selling? β€’ How are you collecting sales data and where does it land? β€’ What sales issues current exist at your company? β€’ How do I change the company's sales culture? β€’ What steps do I take to implement change? Registration is required to attend. The cost is $40 for ASA Members and $60 for non-members. For more information about the presentation, contact ASA Midwest Council Executive Director Susan Winkelmann at 314-845-0855 or susan@asamidwest.com. About Tom Woodcock Author and critically acclaimed speaker, Tom Woodcock is known as one of the most dynamic sales trainers and consultants in the sales industry. Each year he speaks to thousands of people about how best to use his techniques and skills to compete in today’s intensively competitive economic environment. Tom’s personal sales success is well documented and highly regarded. At nineteen, Tom took a $150,000 equipment territory and grew it to $2.5 million in one year. While at Caterpillar, he grew his territory from $2.5 million to $10 million within 18 months while raising margins by 2%. Working on an even larger scale, Tom trained 325 sales reps for a $750 million nationwide equipment firm. Tom knows how to get people to buy and manage a territory to success! Featured on CNN and in USA Today, regional and national media spotlights, Tom is quickly becoming a powerful voice in the sales industry at large. Tom’s energetic, entertaining and insightful approach is soundly based on the interpersonal dynamic that occurs at first contact, through bidding, quoting and retention of customers. About American Subcontractors Association - Midwest Council The American Subcontractors Association (ASA) Midwest Council is a construction trade association made up of quality specialty contractors and suppliers serving the construction industry and the community in the greater St. Louis metropolitan area and southern Illinois. The ASA Midwest Council’s purpose is to improve the construction process through active participation in education, legislation and cooperation. The ASA Midwest Council has been named β€œChapter of the Year” by the American Subcontractors Association five out of the last seven years. For more information about the ASA Midwest Council, visit www.asamidwest.com or contact Susan Winkelmann at 314-845-0855. ASA Midwest Council – Building. Community.

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