WINNER: The Inside Scoop Has the Right Stuff

Update: Well, this one was never really in doubt. The Inside Scoop surged to an early lead in this week's Readers' Choice small business tournament poll and never relinquished it.

In fact, the popular Bedford ice cream shop took all 11 of the comment votes in this week's contest.

Congrats to and her employees. You're moving on to the next round!

Original story: When last we ran a poll for Bedford residents to vote on their favorite local sweet shop, the Inside Scoop kicked off our inaugural small business tournament with an exciting over Frederick's Pastry Shop.

of course, went on to finish runner up to in the

Now, we're running a follow-up tournament to the popular series of polls we ran over the holidays, only this time we're looking to hear your voice!

Indeed, with two weeks of our "Readers' Choice, Readers' Voice" tournament in the books – and and having moved on to the second round – we're once again asking you to vote on your favorite Bedford sweet shop.

Only this time, instead of simply selecting your favorite business through a computer-generated click-to-vote poll, we're asking you to tell us which business is your favorite. You don't have to explain why you made your choice, though we certainly encourage you to do so, but your vote is now as simple as typing the name of your favorite shop in the comment section below. The business with the most comments moves on to the next round (also, feel free to click on the link for each business and rate it, though that's an added bonus, not a requirement for this tournament).

Maybe you can't get enough of Bedford's only ice cream shop, the , or perhaps you're partial to . Have you had a chance to try Cupcakes 101 yet? Of course, you can't beat a cake.

You have until Friday at 9 a.m. to vote for your favorite specialty shop (and let us know why this is your destination of choice) in the comment section below.

Once you've voted, visit the daily for updated results throughout the tournament. Just remember, only one vote per person, per day. We want this to be a fun and fair way to embrace small-town commerce at its finest. 

Business owners, this is a great opportunity to market your business.