Simon Welcomes New Director of Marketing & Business Development at The Mall of New Hampshire

Simon, the largest developer and owner of shopping malls in America, announced that Kimberly Plourde has been promoted to Director of Marketing and Business Development at The Mall of New Hampshire.

In her role as the Director of Marketing and Business Development at The Mall of New Hampshire, Plourde will be responsible for business development, media, events and marketing efforts including digital marketing and social media for the shopping centers. This includes planning and executing strategic sales plans, marketing plans and operations budgets, and addressing property issues and opportunities that enhance tenant, community and media relations while increasing center sales. She will also oversee and evaluate marketing staff, social media channels and all advertising efforts.

Plourde has been with Simon since 2007 and, most recently, she served as the Assistant Director of Marketing at The Mall at Rockingham Park. Prior to that position, she was the Guest Services Manager for The Mall at Rockingham Park and Area Guest Service Manager for Copley Place and The Mall of Chestnut Hill, both in Mass. Plourde also has experience working in retail at The Mall at Rockingham Park including Co-Manager of Bath and Body Works and Store Director at J.Crew. She resides in Manchester, NH.