Veterans with a valid ID can receive one free drink (up to 24 ounces) at all Aroma Joe's locations on Wednesday, Nov. 11.
The offer includes one free 24-ounce coffee or AJ'S RUSH Energy Drink for veterans. Additional charges may apply for taxes and extras, and the offer may not be combined with any other offer, according to the announcement.
Aroma Joe's said the promotion is being offered in honor of Veterans Day and is open to veterans who present valid identification.
The company also described its broader efforts tied to veterans and military families.
Aroma Joe's said it supports veterans year-round through franchise opportunities and community partnerships. According to the announcement, the company has been recognized as a Top Franchise for Veterans by Franchise Business Review and received a Five-Star rating from VetFran.
Aroma Joe's also said active-duty military members and honorably discharged U.S. veterans receive a 50 percent discount on the initial franchise fee. Through the AJ's Cares Foundation, the company said it partners with organizations including the Travis Mills Foundation to support veterans and their families.
Aroma Joe's was founded in 2000 and is headquartered in South Portland, Maine. According to the company, it has 139 locations across Maine, New Hampshire, Massachusetts, Pennsylvania, Florida, Connecticut and New York.
The company said USA Today named it a Top-10 drive-thru coffee spot in the U.S. for two years in a row, and Newsweek named it the No. 5 Best Coffee Chain in 2026. Aroma Joe's said its AJ's Cares Foundation launched as a 501(c)(3) nonprofit organization in 2026 and raises money through local franchisees' donation days, private donations, community events and merchandise sales.
More information about the company and franchising opportunities is available at aromajoes.com.
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