Report: 85% of Exeter Residents Use Facebook

Of New Hampshire largest communities, Exeter has the second-highest percentage of residents who use Facebook, according to a new report.

Gilford-based Epiphanies, Inc. compiled the report, "The State of NH on Facebook," which detailed Facebook use among the state's 25 largest communities. The report can be found at right in the "PDFs" section.

Of Exeter's 14,306 residents, 12,100 use Facebook, according to the report. The majority of those users (7,020) are women.

The percentage of Exeter resident that use Facebook is 84.6 percent—second only to Durham at 84.7 percent. The report said Durham was an exception because of the concentration of social-media savvy University of New Hampshire students.

According to the report, a total of 700,000 New Hampshire residents over the age of 13 have an account on Facebook, which is about two-thirds of the age-eligible population.

The 14-page study also details the specific activities that New Hampshire residents are sharing and talking about on Facebook.

Dancing, outdoor fitness, gaming (social/online), literature/reading and cooking are listed in the top five, with dancing seeing an overwhelming amount of additional posts from New Hampshire users above the rest.

User interests in the state are also broken down, with movies/film (all), music (all), entertainment (TV), sports (all) and pop culture rounding out the top five.

A total of 66,320 male users and 150,100 female users are parents of children under the age of 19. The report says that not all parents provide the ages of their children as part of the data they share on Facebook, and the network is not yet breaking down statistics for parents with children 20 and older.

Of the total male users in the state, those ages 18 to 24 use Facebook the most, while women ages 55 and up are the heaviest users.

The report details Facebook audience and post totals as they stood at the beginning of 2013.

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