Business & Tech
'Gronk Flakes' Sold at Milford Stop & Shop
The cereal is named after Patriots tight end Rob Gronkowski.
You can now have "Gronk" at your own breakfast table.
"Gronk Flakes," named after New England Patriots tight end Rob Gronkowski, recently went on sale at the Milford Stop & Shop.
"If you want to be buff like me, you'll eat that stuff," Gronkowski told the Boston Herald.
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The frosted corn flakes are being sold for $3.99 a box. You can also order them online in a two-pack for $10. Some of the proceeds will benefit the Gronk Nation Youth Foundation, which helps youth charities.
The "limited-edition" cereal is being marketed by PLB Sports, which also came up with "Flutie Flakes," named after former New England Patriots quarterback Doug Flutie.
Find out what's happening in Milfordfor free with the latest updates from Patch.
More than 64,000 boxes of Gronk Flakes are being sold at New England-area Stop & Shop stores, according to ESPN.
Gronkowski, 23, scored 17 touchdowns last year – which is a National Football League record. In the offseason he signed a six-year, $53 million contract, making him the richest NFL tight end ever. He also signed an endorsement deal with Dunkin' Donuts.
In July, Gronkowski visited Portsmouth to sign autographs.
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