Neighbor News
Local Summit to help car dealerships cash in on new car buying trends
Technology has changed the way consumers shop for new vehicles.

Technology is changing the way consumers shop for new and used vehicles. Not only are todays consumers price shopping online , the majority of their online price searches are occurring while in the dealership. Technology savvy millenials are opting to shop online and off hours to avoid a sales pitch from a dealership.
Clinton,MA based NightOwl will hold a summit for new and used car dealerships to reveal their website and mobile application that enables customers to browse vehicle inventory unassisted or off-hours. Interested customers can connect with sales agents through the NightOwl website and mobile application to streamline the sales process. The final result is the sales team from the dealership closes the deal!
The NightOwl Summit will showcase the digital tools and training to dealerships to convert night & weekend traffic into sales to boost profits and solve for the "off hour” shopper problems, missed sales, decreased customer retention that many dealerships are facing.
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To Register to attend to learn more about how NightOwl works call 508-425-3003.