Business Spotlight: Coffee Coffee

Business Name: Coffee Coffee

Business Owner: Barry Goldman

Business Address: 326 South Broadway, Salem, N.H. 03079

Phone: 603-912-5381

Email: coffeecoffee@inbox.com

Website: coffeeroastersnh.​com

Date opened: February 2012 (Grand opening is today.)

Tell us a little about yourself and your background.

When my grandfather emigrated from Russia in the early 1900s, he brought home a one-pound coffee roaster from Russia. As I grew up I always turned the crank handle on it over the burner and I was roasting coffee almost before I could walk. We would go down to the ships and pick up the green beans from the ships that came into New York and they'd fill up our shopping bags. As I grew up I had a wonderful palate on exotic coffees. Even though I majored in music and psychology in college, I went right into the coffee business. I was a wholesaler and I started in the coffee business in 1966.

In a nutshell, describe your business.

Coffee Coffee is a unique coffee house. We're the only true organic coffee house, bird-friendly coffee house in New England. The coffee we get is from small farms and it's even better than fair trade because we're dealing with the farmers direct. Fair trade give people a quarter more per pound, we give $2 or $3 more per pound. It's not even close. It's the real thing. We've been dealing with people forever and ever so we have a lot of personal relationships with small farms...We don't by from these from these tremendous, estate farm plantations where they're using pesticides and controlling crops with all these different things. That's what you find in commercial coffee but you won't find it here. Our coffees are super-low in caffiene with no acid but we have big flavors.

What is your favorite part about what you do?

I learn about coffee all the time myself. From meeting with people I get to learn as well as teach. I do coffee tastings and lectures in libraries, I've done the Kelley Library here, I've done Windham...We like to teach people about coffee.

What's the most important thing you'd like your customers to know about your business?

It's a fun place for the whole family. They're going to learn, they're going to have coffee, we also have full breakfast and lunch, we make everything from scratch. We have great soups. I even brought in ice cream from Arlington, Mass. because it's an all-natural frozen custard...We did things we liked ourselves and that's what we brought in. We've gone the extra step to do what we like. We'll probably have a Scrabble night here...We have a lot of people that enjoy really good quality coffee.

For more information including hours, go to .