Plans To Reopen Bridgewater's Buy Buy Baby Location In The Works

BRIDGEWATER, NJ — Don't say bye-bye to Buy Buy Baby in Bridgewater just yet. The location off of the Somerville Circle will be among the 11 stores Dream On Me Industries plans to reopen in the Northeast, according to CNBC.

Stores could begin opening as soon as this fall, Avish Dahiya, the company’s chief marketing officer, told CNBC.

Dream On Me Industries — a longtime supplier of baby goods for Buy Buy Baby — bought the leases in July at a bankruptcy-run auction for about $1.17 million, CNBC reports. Buy Buy Baby — owned by Bed Bath & Beyond — was set to close all stores after failing to find a buyer earlier this month. Read more: Another Major NJ Retailer Closing All NJ Stores

Dream On Me bought the leases for four of the New Jersey locations in Cherry Hill, Bridgewater, Woodbridge Township, and Paramus.

More could follow as Dream on Me works to restore the Bed, Bath & Beyond brand, she said.
Dahiya, who leads the Buy Buy Baby transition team, told CBNC that 100 to 120 stores could be open within one to three years. Read More: Several Buy Buy Baby And Harmon Stores Could Reopen Under New Owners

“We definitely see merit in expanding to that number across the U.S.,” Dahiya said in the company’s first interview since its acquisition. “Similar to what we have done in the Northeast, it will be more cluster-based versus one-off.”

Private investor Jonah Raskas, the new owner of Bed, Bath & Beyond sibling Harmon, will reopen five stores in the tri-state area of New York, New Jersey and Pennsylvania.

» For more details, go to CNBC

— With reporting by Beth Dalbey, Patch Staff