Midweek Farmers Market Brings Local Freshness to Westmont Families

You can always find something new and exciting at the Westmont Farmers Market.

Every Wednesday from 4 to 8 p.m. (note the extra summertime hour), the intersection of Haddon and Stratford Avenues fills with great music (June 27 featured Jesse “X” Molina), pet-friendly families, and conversational vendors.

Here's an incomplete list:

• WilJax Famous Hoagies
• Sea-Lect Seafood
• Cupcakes2GoGo
• Hollingsworth’s Cookies
• Gene Castellini Farms
• Haynicz's Orchard View Farm
• JUST – Organic Skin Care Products & Candles
• Allison Allen – Providing Gratis Chair Massages
• Sustainable Jersey – Haddon Township Division
• Pats Pets Pastries
• The Hot Dog Guy
• Haddon Township CREW

Energetic market founder Douglas Kelly, who also owns Blue Cuts salon, can always be found buzzing around the Market.

Kelly says his mission at the market has several parts, some concrete:

• To promote the sale of New Jersey-grown farm products.
• To improve the variety, freshness, taste and nutritional value of locally available produce. 
• To educate consumers on the benefits of locally grown or prepared food products.

and some philosophical:

• To enhance the quality of life in the greater Haddon Twp. area.
• To provide a community activity that fosters social gathering and interaction. 
• To preserve New Jersey’s agricultural heritage and the historical role of farmers markets.

As his usual self, Kelly jumps about, shaking everyone’s hands; dressed as his alter ego “NJ Fresh,” a large ear of corn, Kelly entertains the children and waves at the passing traffic on Haddon Ave.

“NJ Fresh” has also been known to eat corn right off the cob, directly from produce vendors at the Market!

(You are what you eat, right?)

(Right...?)