OTM Receives Two Honors in Creative Awards Competition

On The Mark Communications (OTM) is proud to announce its receipt of two silver awards in the 9th Annual Davey Awards competition which recognized their work for two cornerstone clients – Lawn Doctor and Sun Plastech Inc.  OTM was chosen out of nearly 4,000 submitted entries and honored for the third consecutive year for their creative efforts among the best small firms, agencies, and companies worldwide.

Lawn Doctor:  A silver award was earned for OTM’s design and development of a high-impact vehicle wrap which maximized the Lawn Doctor brand with the goal of optimizing daily impressions and reach within the client’s market.

“Our sales manager is always on the road, so we knew it would be beneficial to capitalize on that by branding the vehicle and using it as a marketing tool,” said Bob Magda, Lawn Doctor Franchise Owner.  “Not only was On The Mark able to take a vehicle completely void of identification and brand it to our company, but their impactful graphic design exceeded my expectations.  It’s now a memorable and productive mobile marketing machine,” he concluded.

Sun Plastech Inc. (Asaclean):  OTM earned a second silver award this year for one of the business-to-business advertisement designs featured within the campaign series “All or Almost”.  Sun Plastech, the leading manufacturer of purging compounds for plastics molding machines runs ads from this series in core industry publications.

“Our product is unique in the industry because one hundred percent of the product is true purging agent – which speaks well to the ‘all or almost’ concept.  OTM’s visual interpretation of that concept for this ad was creative and memorable.  We’re thrilled with this recognition,” said Miyuki Matsumine, Sun Plastech’s Marketing Manager.  “This ad design has also received key recognition in two Ad Impact Studies conducted by one of our industry publications.  Considering what OTM did with a relatively small space is remarkable,” she concluded.   

The Davey Awards is a leading international creative awards competition which exclusively honors the outstanding creative work of smaller firms, agencies, and companies across the globe.  Entries are judged and overseen by the International Academy of the Visual Arts (IAVA), an invitation-only body consisting of top-tier professionals from a “Who’s Who” of acclaimed media, advertising, and marketing firms.  The IAVA focuses on evaluating the distinction in creative work and is dedicated to embracing progress and the evolving nature of traditional and interactive media.

“We are honored to receive acknowledgement from the IAVA,” said Nicol Spigai-Klein, On The Mark’s Chief Creative Officer.  “It’s both a pleasure and a privilege to work with companies such as Lawn Doctor and Sun Plastech Inc., who allow us to understand their business and unique marketing objectives so that our graphic design team can deliver impactful and meaningful creative,” she concluded.

On The Mark Communications is a full-service marketing communications firm specializing in creative services and the development, management, and implementation of customer-focused marketing programs.  Since 2000, OTM has provided clients from a variety of industries nationwide a comprehensive product and service portfolio.  The company’s service offerings include creative concept development, consultation and strategty, graphic design, company branding, website development, SEO, copywriting, direct mail, online marketing, and e-messaging.  For more information on OTM, visit www.OnTheMarkCommunications.com, or visit OTM’s Face page at www.facebook.com/teamOTM.