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Neighbor News

Home stage your home before you list it to sell.

10 Top Reasons to stage your home prior to selling

Here are some recent top 10 reasons to stage your home prior to selling. (Although these statistics are based on current US data, the information is very relative to Canadian properties.) Article courtesy of Becky Harmon, Stage Happy.

1. You will sell it 78% faster, according to the Real Estate Staging Association national stats. That means 30 days on the market vs 100 days.

2. You will get 6 to 10% more money. That means if your home is worth $300,000, you stand to gain (or not lose on markdowns) $18,000 to $30,000.

3. Agents are much more likely to show a home that they know is staged.

4. 95% of home buyers look online to decide which homes to tour. So, great photos attract more buyers to your home... lots more.

5. Your home will lose at least 1% a month while on the market, according to Zillow.

6. The first markdown can be 3% to 5%. For a $300,000 home, that is $9 to $15,000. Staging costs are a tiny fraction of this number.

7. Home staging services for an occupied home cost an average of ¼% to a max of ½% of home value for an occupied home. So, spend about $750 for that $300,000 home to save $9 to $15,000 on the first markdown.

8. A vacant home must add carrying costs to the 1% a month it can lose when it doesn’t sell quickly: mortgage, lawn care, HOA dues, electric, water, insurance, etc... $3000 a month for a recent client.

9. The cost of home staging services for a vacant home can vary a lot but 1% of home value is a good average for a 3 month leasing term, depending on the number of rooms furnished... about $1000 a month for the $300,000 house. So, spend $1000 a month to save an estimated $3000 a month carrying costs plus $9 to $15000 or more in markdowns.

10. You will have less stress and the satisfaction of knowing that you have done all that is needed to maximize your home’s potential. If you were selling your car, you would have it detailed, wouldn’t you?

Delia Catapano

stage2style.com

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