Flagship Spirit Halloween Store Holds Seasonal Grand Opening July 30

EGG HARBOR TWP, NJ — A frighteningly good time is in store for the season grand opening of the flagship Spirit Halloween store in Egg Harbor Township.

Join the ghosts and ghouls on July 30 at Spirit Halloween's Harbor Square Plaza location, 6725 Black Horse Pike, for day of fun and spooky events. Admission is free and open to the public.

The killer plot twist for this year's event is the exclusive premiere of the trailer for "Spirit Halloween: The Movie." The trailer will debut live at the event with special appearances by cast members Donovan Colan, Dylan Martin Frankel and Jaiden J. Smith.

The first 200 guests will get a swag bag prior to the store opening. Halloween lovers will be able to get a first look at this season's new animatronics, costumes and more.

"The official opening of Spirit Halloween stores is always special, but there is an extra buzz in the air this year with the news of our first-ever feature length film," said Steven Silverstein, CEO of Spirit Halloween. "We are thrilled to keep the momentum and welcome super fans from around the country to be among the first to shop the 2022 collection, and help us officially launch the Halloween season earlier than ever."

The schedule of events is as follows:

• 9:00 a.m. – Pre-opening activities including tarot card readers, food and beverage vendors, games and family-friendly activities.
• 9:15 a.m. – The official trailer premiere of Spirit Halloween: The Movie will begin to debut every 15 minutes.
• 10:55 a.m. – A ribbon cutting to kick off the Halloween season.
• 11:00 a.m. – Doors open; animatronics activate and the Spirit Halloween season officially commences.