Haddonfield Group Captures Excellence In Communication Award

HADDONFIELD, NJ — The Partnership for Haddonfield (PfH) and its agency of record, Suasion Communications Group, received a 2019 ‘Excellence in Communications’ award from Downtown New Jersey (DNJ) in the category of ‘Tools of the Trade’ for their Communications Campaign. They received the award in recognition of their sustained impact on economic development in Haddonfield.

“The Partnership for Haddonfield is honored to be recognized by Downtown in New Jersey for our multi-faceted Communications Campaign,” Partnership for Haddonfield Chair Susan Hodges said. “With ongoing media attention and social media engagement, the campaign contributed to the economic vitality of Downtown Haddonfield, by drawing foot traffic to the Downtown and its businesses year-round.”

Their campaign combined the power of public relations with the engagement of a vibrant social media presence. Strategically placed positive stories were secured in regional and national target markets to position Haddonfield as a beautiful, clean and safe destination with a unique variety of shops/boutiques, family fun events, restaurants, historic attractions and more.

Additionally, Instagram, Facebook, and Twitter social media posts were packaged with exciting imagery, videos, hashtags, and custom-designed social media graphics, positioning Haddonfield as the place to be. This strategy served to grow Downtown Haddonfield’s social media presence and engaged, delighted, and informed visitors daily about the Downtown.

“We are excited to be honored with this DNJ Communications Excellence award,” Suasion Communications Group President Susan Adelizzi-Schmidt said. “For the second time this year, the award-winning collaborative work of the PfH and Suasion has proven to successfully position Downtown Haddonfield as a vibrant entertainment, shopping, and dining destination.”

For more information about Downtown Haddonfield, please visit DowntownHaddonfield.com. For more information about Suasion Communications Group please visit SuasionMarketing.com. For more information on Downtown New Jersey, visit DowntownNJ.com.