Bluemercury Store To Open In Hoboken This Week

HOBOKEN, NJ — Beauty retailer Bluemercury will celebrate the grand opening of its Hoboken store this Friday at 230 Washington St.

The 2,444 square-foot-location will offer dozens of popular and cult-favorite brands.

Bluemercury has stores in 11 states, including in Princeton, Westfield, and Morristown, N.J. The chain was bought by Macy's in 2015.

According to a release, "The store will be the neighborhood destination for beauty and wellness, offering a curated selection of niche brands and a unique, highly personalized approach to shopping."

On Friday, Hoboken customers can receive the complimentary Conscious Beauty Set, a 10-piece deluxe sample bag, with any purchase of $150 or more while supplies last.

The new location will continue to offer their Contactless Curbside Pick-Up and Ship-to-Home services for consumers looking to shop at a distance.

Bluemercury boasts more than 180 specialty stores nationwide. For more information see www.bluemercury.com.

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