
Nicole Delbeke has been grooming dogs for over 20 years. After decades of working with pooches in salons around Ocean and Atlantic Counties, she's finally opening her own store in Lacey.
What The Pup opens at 9 a.m. Friday at 1031 Lacey Road Unit #1, Forked River. Delbeke offers services such as baths, deshedding and and haircuts in a cage-free environment.

- Monday 9 a.m. - 2 p.m. (by appointment only)
- Tuesday - Friday 9 a.m. - 5 p.m.
- Saturday 9 a.m. - 3 p.m.
- Sunday 11 a.m. - 3 p.m. (by appointment only)
Their website includes the following information on services:
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Bath time fun: "We use Espree shampoos, that are holistic, natural, cruelty free, and 100% biodegradable. The first ingredient in all our shampoo is aloe-vera to ensure a soft gentle clean. We finish each bath with a Chris Christensen conditioner, to leave the coat smelling fresh with a soft touch. After the bath is complete we spray on The Stuff, this is a show quality product that repels dirt and enhances our drying techniques."
Deshedding: "Featuring Furminator Shampoo and conditioner. We let your dog exfoliate in this product that helps loosen up all that dead undercoat."
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Haircut: "If you prefer a short and sassy cut, or a long and luxurious trim? Using the best products and techniques the pet industry has to offer. Our knowledgeable salon stylists can do it all."

The above packages also include nail trimming, ear cleaning/plucking, nail grinding, teeth brushing and anal gland expression if needed. Breed and weight restrictions do apply.
For more information, call (609) 312-7464 or email whatthepupsalon@gmail.com.
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