Fresh New Faces in New Spaces at Jersey Shore Premium Outlets

With things heating up for the summer, a new wave of stores are joining Jersey Shore Premium Outlets and its expansive lineup of over 120 retailers.

“We are constantly evaluating our mix of retailers to better fit the needs of our shoppers,” commented Michele Baboomian, area director of marketing and business development for Jersey Shore Premium Outlets. “We are pleased to welcome a pair of established brands in the retail industry as well as two up-and-coming brands that are sure to delight guests as we continue our mission to bring our visitors the very best in dining, shopping and entertainment.”

One newcomer has already opened and others expected to open over the summer months include:

• East Meets West (now open between Chico’s and Easy Spirit)

Offering the best products to help restore energy, discover mindfulness, build community and nourish the spirit, East Meets West believes in unifying the cultures of the world, melding the East and the West to create a synergy of one people, one place.

• Hugo Boss (between Calvin Klein and Cole Haan)

One of the market leaders in premium and luxury apparel, Hugo Boss is internationally recognized for its comprehensive fashion and accessory products for men and women which includes; modern apparel, elegant eveningwear and sportswear, shoes, leather accessories, licensed fragrances, eyewear, watches, children’s fashion, home textiles and writing instruments.

• Toys “R” Us (opening July 1 between Levi’s Outlet and Geox)

With over 65 years in the toy business, Toys“R”Us is known as the toy authority for generations of parents and children alike. Toys“R”Us is committed to providing a memorable shopping experience through classic, in-demand and exclusive merchandise and knowledgeable well-trained team members. The Toys“R”Us Outlet store offers a unique assortment of toys at discount prices, as well as a smaller array of products found at full-size Toys“R”Us locations, including a dedicated LEGO shop, expanded NERF and Barbie assortments, board games, educational toys and hot properties like Star Wars, Shopkins, Avengers and more.

• Little MissMatched (near Columbia Sportswear)

With a simple mission of building a girls’ clothing brand that is fun, inspires creativity, embraces individual style and celebrates self-expression, Little MissMatched offers an array of girls’ clothing and accessories in vibrant patterns and colors.