World Cup Soccer Merchandise Brings Smiles To Sick Kids In Bergen County

BERGEN COUNTY, NJ — The World Cup matches in Bergen County may have ended, but the magic continues.

This week, the Meadowlands Chamber of Commerce distributed merchandise to kids in a local hospital to brighten their days.

The soccer mascot Murray the Egret had already made three other stops with local officials to bring souvenirs and smiles to children in need.

Last month, they visited kids at the Meadowlands YMCA Family Success Center in East Rutherford, St. Joseph's Hospital in Paterson, and Bergen County CASA, which advocates for foster children.

The final stop was on Monday, when a group brought bags full of soccer balls, scarves, posters, and Murray plush toys to Joseph M. Sanzari Children’s Hospital at Hackensack Medical Center.

“The FIFA World Cup 2026 brought tremendous energy to our region, and we wanted that excitement to continue reaching local families,” said Jim Kirkos, president and CEO of the Meadowlands Chamber. “We’re grateful to our sponsors and community partners ... Whether it’s a soccer ball that inspires a new game or a visit from Murray that brings a smile, we want the spirit of this summer to keep going.”

The Chamber distributed hundreds of bags of merchandise.

The initiative, dubbed “Partners with a Purpose,” was supported by Axiom Communications, DMR Architects, M&T Bank, Meadowlands 2040 Foundation, Prologis, and McGowan Builders.

“For the families we serve, opportunities to come together, have fun, and create positive memories are an important part of building community,” said Lynn Algrant, CEO of the Meadowlands YMCA.

Dr. Alfin Vincencio, chair of the Department of Pediatrics at the Joseph M. Sanzari Children’s Hospital, said, “A hospital stay can interrupt so many of the everyday experiences of childhood. A special visit offers children a welcome opportunity to play, smile and simply be kids."