Tiffany & Co. Opens At New Jersey's American Dream Mall

EAST RUTHERFORD, NJ — Tiffany & Co. has officially opened a storefront at The Avenue at American Dream, the company announced this week. The nearly 4,000 square-foot store opened for the first time on Monday.

According to the company, the latest storefront "further emphasizes" the committment to the New York City metro, where Tiffany & Co. already has five stores in New Jersey and New York, respectively.

The company was founded in New York City in 1837 by Charles Lewis Tiffany, and is a global luxury jeweler "synonymous with elegance, innovative design, fine craftsmanship and creative excellence," the company said.

With more than 300 retail stores worldwide and a workforce of more than 13,000 employees, Tiffany & Co. and its subsidiaries design, manufacture and market jewelry, watches and luxury accessories. Nearly 5,000 artisans cut Tiffany diamonds and craft jewelry in the company’s own workshops.

The new storefront is "thoughtfully designed to be captivating, unexpected yet warm and inviting as it honors the House’s rich heritage," officials said.

"The glass façade offers clear visibility into the store’s entry offering uninterrupted views across the space. Modernized jewelry displays feature radiant diamonds and the brand’s most coveted jewelry collections including Tiffany T1, Tiffany HardWear and the recently launched Tiffany Knot collection."