Business & Tech
New Party Supply Store Opens On Long Island
A new party supply store offering decorations, helium balloons and full-service party planning has opened on Long Island.
BABYLON, NY — A new party supply shop is open for business in Babylon.
Party Fairies opened on Saturday, offering a wide variety of decorations, full-service party planning and a helium "balloon bar."
"We rushed the opening a little to be part of the village Easter egg hunt on Saturday," said founder and co-owner Maggie Fasano. "It was great, we had about 300 families come in."
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Fasano, a 24-year Babylon resident, owns the shop with Krystal Krill of Deer Park. After the two became friends last year, they decided to take Fasano's party planning "side gig" out into the community.
"I always wanted to bring the business to a storefront. We're in-person people, we like to chit chat with customers and connect with people," Fasano said.
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Fasano's side gig started years ago after she and her "very dear friend," Linda Cosentino, brainstormed business ideas.
"Our kids were the same age and we were stay-at-home moms. As our kids got older, we started thinking, 'there's gotta be something more than just driving to PTA meetings and soccer games,"' she said.
So the friends became party planners, creating backdrops, balloon arches and everything anyone could need for any type of celebration—from sweet 16s to dinosaur birthdays and retirement parties— Maggie and Linda could do it.
As their kids grew, the business did too, and they dreamed of opening a shop.
But in 2023, life as Fasano knew it changed forever when Cosentino died from a brain aneurysm. She was only 53.
After that, "everything got completely crazy," she said.
But Fasano persevered and processed her grief by sharing joy through party planning.
Fasano held onto their dream of opening a store and already had its name from a memory of Linda she holds close to her heart.
"She was helping me with my daughter's sweet 16 party. When my daughter walked in, she was so amazed and said, 'Linda, you're like a party fairy.' And that's how we got the name," Fasano said. "Linda is my angel fairy, but everyone will always remember her as the party fairy."

Shortly after Fasano and Krill met last summer, Party City went out of business, closing all stores nationwide, including 14 on Long Island.
The duo realized it was now or never for opening a party shop.
"When Party City closed, there was a void to fill. We started hearing murmurs, like, 'there's nowhere to get helium balloons filled,'" Fasano said. "So we took the leap."
Fasano said it wouldn't have been possible without Krill as a partner, or without their "families that helped around the clock."
"A lot of work went into it," Fasano said. "It was a rocky road getting here and it took a different path than expected, but we're so excited."
The vibrant brick and mortar shop offers a wide array of party decorations—piñatas, holiday decor, candy, wrapping paper and so much more. But the heart and soul of Party Fairies—full-service party planning—is still going full swing.
"It really is a labor of love," Fasano said. "And that is what Party Fairies always seem to do, bring people together in a happy way. Everybody is happy when they are celebrating."
The Party Fairies is located at 10 Grove Place in Babylon and is open Wednesday through Sunday, from 10 a.m. to 6 p.m.
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