true athelite® Announces New Corporate Partner, Showcase NYC

NEW YORK, NY (October 22, 2012) – true athelite® today announced Showcase NYC as its newest corporate partner.  Showcase NYC is an independent basketball league based out of New York City, New York.

“We’re fortunate to be headquartered in the mecca of basketball, New York City,” said Andrew Arcangel, founder and CEO of True Athelite, LLC.  “We want to take advantage of our location, and partnering with Showcase NYC presented a great opportunity for us to do so.”

Showcase NYC plays indoor and outdoor games in New York City.  The league hosts five-on-five games, three-on-three games, and shooting contests.

true athelite®’s partnership with Showcase NYC makes true athelite® the official outfitter of the league.

Launched in 2012, true athelite® is the sportswear brand for elite athletes who strive for greatness.  Offering comfortable and stylish sportswear made of lightweight cutting-edge fabric technology, true athelite® helps athletes look great, feel confident, and perform at their best.