Torrington Restaurant Creates Recipe for Long Lasting Success

Inflation, recurring COVID outbreaks and summer vacations – just one of these challenges could devastate a business, but The Store Bar & Grill in Torrington, CT, has overcome them all by creating a menu of options that has ensured its growth and success since opening its doors on September 8, 2023. The family-owned eatery recently celebrated its 1-year business anniversary by hosting a public event on Sunday, September 8. 2024 from noon to 7 p.m. with a packed crowd of customers, who enjoyed live music, games and of course, food specials.

“We, like many Connecticut restaurant owners, are struggling financially due to the high price of food, drinks, electricity and other industry expenses, yet we refuse to pass those costs onto our customers,” said Dena Franks, co-owner of The Store Bar & Grill. “We pride ourselves on the old-fashioned way of doing business by offering excellent food at an affordable price within a home-like setting where everyone knows your name. Our customers have become our extended family and know that they are always welcome here.”

Franks reflects on some specific milestones achieved throughout the past year, including:

• World-class reviews for its top-quality American cuisine featuring prime rib and wings.
• Establishing onsite Keno, a lottery-like gambling game in which players select numbers on a ticket.
• A variety of 24 craft beers on tap, including those from local breweries.
• Consistently attracting maximum-capacity crowds.
• Installing 55 TVs for around the restaurant sports viewing.

“Being such a family-oriented operation, we also raised money and collected food items for Friendly Hands Food Bank at our anniversary event,” adds Rodger Mort, co-owner of The Store Bar & Grill. “We’ve learned that givers always gain and we will always help local charities, while ensuring that Connecticut’s restaurant industry remains strong!”

The Store Bar & Brill is located at 99 Turner Avenue in Torrington and open Tuesdays through Sundays. Visit www.thestorebarandgrill.com for more information.

Friendly Hands Food Bank is a non-profit that provides food, necessities and extras to families in need across Litchfield County. Visit https://www.facebook.com/friendlyhandsfoodbank/ to donate.