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NYMC Phelps Family Medicine Residency Receives 2015 Gold Aster Award

Award is for Excellence in Healthcare Marketing and Advertising

The NYMC Phelps Family Medicine Residency Program at Phelps Memorial Hospital Center has been awarded a 2015 Gold Aster Award for excellence in healthcare advertising and marketing for the calendar year 2014. Specifically, the award was given for three videos showing how the program incorporates behavioral medicine, community outreach and dynamic training that is focused on filling the growing need for providers and leaders in primary care.

The videos were created by John Heaney, Producer/Director and Founder of Media Stream, Inc., with the assistance of Kimberly Andron, LCSW-R, Director of Behavioral Medicine, and Christina Micela, Media and Marketing Associate.

The Aster Awards, one of the largest national competitions of its kind, is hosted by Marketing Healthcare Today Magazine and Creative Images, Inc. In 2015, the Aster Awards received nearly 3,000 entries from across the United States as well as several foreign countries. All entries are judged by industry experts with entries competing against similar-sized organizations in their specific groups and categories.

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”The creativity of this year’s participating healthcare marketing professionals exceeded our expectations. The 2015 Aster Awards program contained some of the best and most creative advertising in the world,” said Melinda Lucas, Aster Awards Program Coordinator.

To view the award-winning videos and to learn more about the residency program, go to http://www.nymcphelpsresidency.org/ and on Facebook at https://www.facebook.com/nymcphelpsresidency.

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