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Cult-Favorite Froyo Shop Known For Long Lines Sets UES Opening Date

The new, highly anticipated shop marks the cult-favorite brand's first location uptown.

| Updated

UPPER EAST SIDE, NY — A trending downtown frozen yogurt shop is bringing its swirls of tart desserts — as well as its notoriously long lines of teens and foodies — to the Upper East Side next month.

Mimi's, opening at Lexington Avenue and East 72nd Street, will open on Sept. 10 at 12 p.m., the brand announced on its Instagram account on Thursday night.

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"Save the date. 9/10. The official 14 day countdown for UES is on," the brand wrote on Thursday evening.

Mimi's puts an Australian spin on the frozen treat with fresh ingredients, including raspberries from Oregon, matcha from Japan, and mangoes from India.

The new shop marks the brand's third New York City location, and the first one uptown.

Mimi's, started by Australian Amber Linz, is joining a growing number of dessert spots catering to Upper East Siders looking for a sweet treat, like Mythos, which opened in early June.

Mimi's other locations are in Greenwich Village and Soho, where Linz first operated a froyo pop-up last summer before becoming a permanent fixture. Downtown, the lines can run infamously long.

The menu also features toppings like Medjool dates sourced from California, cookie dough, brownies, pistachio sauce from Italy, Guittard chocolate chips, Swedish candy and more, according to the brand's website.

Mimi's is located at 997 Lexington Ave.

Know of a business opening or closing in Manhattan? Email Miranda.Levingston@Patch.com.

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