Red Roof® Completes Renovation at Gulf Shores Property

Columbus, Ohio – November 1, 2017 - Red Roof®, the leader in economy lodging, announces the completion of a renovation at Red Roof Inn Gulf Shores property, located at 3049 West 1st Street in Gulf Shores, Alabama.

This 49-room property renovation was completed on March 30th, 2017. Renovations of this hotel incorporate many NextGen® design elements including wood-like floors, updated light fixtures, and a fresh coat of paint. Guest’s will also be welcomed by complete renovations of the property’s new and contemporary lobby featuring a stone wall accent. Exterior updates include a new parking lot and landscaping.

Stay within minutes of the beautiful Gulf Shores beaches at the newly renovated Red Roof Inn Gulf Shores. Several popular tourist attractions are just miles away from the property including Alabama Gulf Coast Zoo, Pirates Island Adventure Golf, Waterville USA. For shopping, dining, and nightlife destinations, guests can visit the Tanger Outlets, and the Wharf or Pelican Place.

This hotel participates in RediCard®, Red Roof’s loyalty program and the richest rewards program in the economy lodging industry. RediCard members are the first to hear about Red Roof’s best deals, travelers may visit redroof.com and sign-up to become a member. Red Roof’s RediCard members receive 48 hours advance notice of promotions and exclusive offers available at Red Roof; in addition to complimentary bottled water each day of their stay.

About Red Roof

Red Roof is a leader in the economy lodging industry with franchised, corporate-managed, and corporate-owned properties, serving millions of guests each year. With coast-to-coast locations, Red Roof has over 500 properties in the U.S. Red Roof is also expanding internationally to Brazil, Canada, Thailand and Japan. The primary goal at Red Roof is to provide customers a savings without sacrificing comfort. The brand has been investing significantly to renovate and upgrade hotels nationwide with sleek and modern NextGen® redesign elements. The Red Roof NextGen hotels feature updated, stylish and home-like interior and exterior designs that demonstrate the Red Roof dedication to providing customers with an affordable stay in a clean, comfortable and modern room. The company is rolling out Red Roof PLUS+®, an enhanced Upscale Economy® offering at a value price, committed to “Adding More Wow to Your Stay!®”. Nice Place. Nice Price® is what every consumer can expect when they stay at any Red Roof location. Red Roof also offers franchisees Genuine Relationships. Real Results.™. The Red Roof loyalty program, RediCard®, is the richest in the industry rewarding members with free nights with only 7,000 points, advance notice of special offers, and complimentary bottled water each day of their stay. Traveling with your pet? Don’t forget that at Red Roof ‘you stay happy, pets stay free’ as one well-behaved pet is welcome per room, nationwide. For more information or reservations, call 800.RED.ROOF (800.733.7663) or visit www.redroof.com.

MEDIA CONTACT:

Sarah Kessler

Red Roof Inn

614.225.5211

skessler@redroof.com