Fairlawn Officially Brands Market Street as The 18 Corridor

The 18 Corridor

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile stretch along Market Street, officially as The 18 Corridor. With this branding effort, their goal is to attract more visitors and business to the city, and encourage them to take advantage of the many shops, businesses, restaurants and lodging. The campaign is also aiming to encourage tourists to stay in Fairlawn lodging when taking in the many sites in the Greater Cleveland and Greater Akron areas. The city will also use the effort to attract new businesses to locate or relocate to Fairlawn, while also encouraging redevelopment and updating of existing properties. There will be several programs put into motion in the next months and years to help achieve this goal. Planned marketing executions will include the development of traditional and online digital billboards, a social media campaign, several community related events, video development and public relations. Local businesses will also have multiple opportunities to partner with the city throughout the campaign. The City of Fairlawn launched a new website in conjunction with the branding effort, designed to promote local businesses and the programs they will be implementing. The new website can be accessed at www.The18Corridor.com. Businesses in the area will also be able to promote their business on the new website and The 18 Corridor social media platforms. The branding and subsequent marketing campaign was developed and is being managed by The Eisen Agency, a nationally award winning branding, marketing and media agency that works with destination points, municipalities and businesses.

Summit County

Cleveland Metropolitan Area

Fairlawn-Bath

Ohio

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile...

The meets in the Council Chambers for its regular meeting. Read what's on the <a href="http://www.cityoffairlawn.com/DocumentView.aspx?DID=118" rel="noopener nofollow" target="_blank">agenda</a>.

Fairlawn City Council Meeting

Politics & Government

Cuyahoga Falls

Akron

Cuyahoga County

Brecksville

Stow

Strongsville

Twinsburg

Portage County

Kent

Middleburg Heights-Berea

Solon

Stark County

North Canton

🌱 Patch AM: Independence Day Observed-Office...

Also, don’t miss No event today  -  Fairlawn Fest July 11 on the Fairlawn Patch calendar

🌱 Patch AM: Independence Day Observed-Office Closed and 11 more events

Community Corner

🌱 Patch AM: Special Board of Audit and Review...

You won’t want to miss Independence Day Observed-Office Closed on the Fairlawn Patch calendar

🌱 Patch AM: Special Board of Audit and Review and 11 more events

🌱 Patch AM: Salsa Nights In Akron and 10 more...

Also, don’t miss Sunday's Dirty Shirleys on the Fairlawn Patch calendar

🌱 Patch AM: Salsa Nights In Akron and 10 more events

🌱 Patch AM: How is Fairlawn’s Welty Enterprises...

Spotted on the Fairlawn calendar: Special Board of Audit and Review

🌱 Patch AM: How is Fairlawn’s Welty Enterprises reshaping North Canton’s Hoover District?

🌱 Patch AM: Family honors Judy Cejer and thanks...

Happening soon: Special Board of Audit and Review on the Fairlawn Patch calendar

Nearby Communities

State Edition

National Edition

Politics & Government

Fairlawn City Council Meeting

Denise Ritter, Neighbor

More from Fairlawn-Bath

The 18 Corridor