Understand and Maximize Your Online Presence
during Lake Communicators March 12 Luncheon
Put your traditional marketing efforts aside for a moment, and examine your online presence – or as savvy online marketers call it, your digital footprint. What do you see? Can potential customers find you, understand what you do and most importantly, take the next step to do business with you?
Chris Baldwin, founder of True Digital Communications, will discuss how to evaluate our digital footprint to maximize the internet and reach our goals during the Lake Communicators luncheon on Wednesday, March 12 at Dino's Restaurant. Networking begins at 11:45, lunch at Noon.
Chris will lead us through must-do online tasks, help clear up internet marketing confusion and explain:
-Why we should be building content (about topics we should be known for)
-What lists and services we should be registered with
-What platforms work best to get found online
Chris will use several Lake Communicator member-businesses as real-life examples of how to maximize the internet for marketing communications purposes. As an attendee, you will learn practical and doable ways to improve your company’s digital footprint to increase sales and awareness of your brand.
Founded in 2011, True Digital Communications specializes in digital marketing and strategy, public relations and training. True uses innovative thought processes that embrace new communications technology and thinking to develop results-based strategies and recommendations. The True team is made up of professionals who vary in age and experience, but who are the best-in-class at what they do to work together to bring down the wall between traditional marketing silos and embrace new technologies and new thinking to create a brand voice. True is based in Cleveland, Ohio.
Prior to launching True Digital Communications, Chris worked at Liggett-Stashower servicing major clients in the home products industry including Duck brand Duct Tape and Glidden. Chris received his degree in Public Relations from Kent State University.
Make reservations for this informative luncheon by March 10 at www.lakecommunicators.com or by contacting Shirley at wolfeshirley@yahoo.com. Guests are always welcome. The cost is $15 for members, $20 for non-members and $10 for students. For additional information and to make reservations, visit www.lakecommunicators.com.
Dino’s Restaurant is located at 4145 SR 306, Willoughby, Ohio (just off I90). Lunch meetings are held from 11:45 a.m. to 1:00 p.m. and include networking, a buffet luncheon and a half-hour program.
ABOUT LAKE COMMUNICATORS
Lake Communicators is a Lake County-based organization for those in marketing and communications in Northeast Ohio. They promote and encourage responsible, creative, professional advertising, public relations and marketing efforts as well as provide opportunities for the professional betterment of members. Visit Lake Communications online, lakecommunicators.com or follow us on Facebook and LinkedIn.
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