'Small Format' Target To Open On Main Line In 2019​

The Main Line will see a new Target store in 2019, according to the retail giant, as the company announced the Ardmore Target location is on track to open sometime that year

The retailer announced the opening on Tuesday, Dec. 19, after Lower Merion Township officials recently OKed the project, despite community members' push back.

The location near the Lancaster-Ardmore avenue intersection in Ardmore will be the company's eighth "small-format" store in the Philadelphia area. Most recently, one opened near the Philadelphia Art Museum in October.

Target representatives said the store will employ 50 to 70 people and offer "a curated assortment mix" for area shoppers.

The new store – which was met with protests from community members who said the store would hinder already-troubling traffic in the area – will be about 31,000 square feet and feature a grocery selection, beauty products, baby care and kids products, select toys and sporting good, me and women's apparel, and a CVS Pharmacy and Order Pickup.

"Our new Ardmore store will offer guests a convenient, one-stop shopping experience on the Main Line near the Ardmore Station and Haverford College," Mark Schindele, senior vice president of Target Properties, said in a statement.

The company said it hopes to expand its customer base by opening more small-format stores in dense suburban neighborhoods, urban areas, and near college campuses.

"We are thrilled to continue our partnership with Target and welcome the first small-format store to the Ardmore community," Joseph Hopkins, CEO of RMC Developments LLC, said in a statement. "The store’s convenient location and curated assortment will be a great asset for residents, college students and commuters."

The store will be located below a 35-unit apartment complex at that site.

Pictured above is a rendering of the soon-to-be Ardmore small-format Target

Image via Target