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WOMEN DRIVING SUCCESS with Social Media Marketing From Successful Strategies to Streamlined Implementation

Local women business leaders will lead two interactive panel discussions on the importance of Social Media in driving business today.

How social are you - Social Media, that is!?

Chester and Delaware County SCORE, in conjunction with Microsoft, the SBA, and Constant Contact are pleased to present our third Women Driving Business forum. This event will discuss Social Media Marketing, from Strategy to Implementation. A panel of Social Media experts will discuss Facebook, Twitter, LinkedIn and Instagram. This panel will be followed by a panel of local women leaders in business who will discuss boosting the bottom line with Social Media Marketing.

Keynote Presentation: The Generation Gap - How to Reach Your Market Using Social Media

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Panel I
Social Media Marketing experts will discuss Facebook, Twitter and Instagram for business

  • Best options for reaching your audience
  • Developing your strategy
  • Relevant content
  • Engagement marketing

Panelists:

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  • Judith Lee - Founder of Communication Works Now, SCORE member
  • Carol Hatton-Holmes, CFCP - Founder of Gener8tional Connections, SCORE member
  • Randi Penfil - Founder of rpenfil marketing, SCORE member
  • Lynne M. Williams, BS, MA, ABD - Director of the Philadelphia Area Great Careers Group and founder of Around the Clock Executive Helper, SCORE member

Panel II
Local women business leaders will discuss boosting the bottom line through Social Media Marketing

  • Social Media Marketing Strategy - Success and Failures
  • Building your brand awareness
  • Communication and interaction with your audience

Panelists:

  • Erin Lievens - Co-Founder and Managing Partner at HeadRoom, LLC
  • Linda Williams - Lender Relations Specialist, Small Business Administration
  • Julie Poland - Owner/Founder of Summit, SCORE District President
  • Megan Armor - Account Executive, Main Line Today Magazine

· Bring plenty of business cards for networking at lunch!

When: Wednesday December 9, 2015, 9:00 AM to 1:00 PM
Where: Microsoft Regional Office, 45 Liberty Blvd, Malvern, PA 19355

Contact:

Kerry Francis
Chester & Delaware County SCORE
610-344-6910
contact.0544@scorevolunteer.org

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