Schools

Calum Worthy to Appear at Robinson Mall's Teen Vogue Back-to-School Event

The Mall atΒ RobinsonΒ is celebratingΒ Teen VogueΒ Back-to-School SaturdayΒ with a fashion show and aΒ visit from Calum Worthy of Disney's hit show "Austin & Aly.

From 1 to 4Β p.m. on Saturday, Aug. 10, the event will featureΒ exclusive offers via theΒ Teen VogueΒ app,Β aΒ back-to-school fashion show offering a preview of fall trends on the lower level of the mall in theΒ grand court. The dayΒ will culminateΒ withΒ a meet and greet withΒ Calum Worthy, who playsΒ β€œDez” onΒ Austin & Ally.

Guests will be eligible for prizes via a "Text 2 Win" promotion and exclusive deals via theTeen VogueΒ app for smart phones. AΒ printed copy of the offers will be available.Β  Participants are encouraged to tweetΒ #btss.

In addition, all shoppers are eligible for a gift-with-purchase promotion: spending $200 betweenΒ Aug. 1 andΒ Aug.Β 11Β and redeeming same-day receipts for a $10 mall gift card at guest services. One rebate per guest.

β€œFor back to school – we’re seeing a variety of denim styles & colors,Β retro scarves, winter white, and a multitude of skirts,” said Shema Krinsky, director of marketing at the Mall at Robinson.Β 

β€œThe first week of school is exciting β€” and just a little bit scary. Our BTS (Back-to-School) show is designed to help kids of all ages get ready for school. Feeling good about what they are wearing really helps a student feel more confident and ready to do their best – both socially and academically.”

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According toΒ Teen Vogue, this year’s back-to-school trends include punk revolution, conversation dresses, wear-everywhere shorts to bridge the seasons, mismatched earrings, boots, tapestry and patterned backpacks, rugby striped accessories and lots of denim.

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