Citizens Bank Park Launching Facial Recognition Entry System Monday

PHILADELPHIA — Fans heading to upcoming Phillies games at Citizens Bank Park can now take advantage of a new admittance system that promises to be a breeze.

Citizens Bank Park will launch the MLB Go-Ahead Entry system on Monday.

This system gives fans 18 and older who sign up a fast, easy, hands-free way to enter the ballpark.

MLB’s Go-Ahead Entry technology uses a camera that will recognize any opted-in fan as a registered member as they walk in - either alone or with their group - automatically scanning tickets once identified.

Those who sign up for the new system won't need to stop or even get a phone out when going to games.

The MLB calls the system the "ultimate hands-free, free-flow experience entering the ballpark with their eyes up."

Users must provide a photo of their faces for the facial scan aspect of the new system to work.

According to the MLB, Go-Ahead Entry cameras will scan faces to create a unique numerical token associated with the user.

The facial scans will be deleted immediately thereafter, and only the unique numerical token will be retained and associated with users' MLB accounts.

Fans can access the system via the MLB Ballpark app, which is available for free on the Apple App Store and the Google Play Store.

Updated versions of the app are needed to use the new system.

To use the system:

• Register for free using the latest version of the MLB Ballpark app. Ensure your tickets to the upcoming game are on your MLB Ballpark app account.
• Enter the Go-Ahead Entry Lane and Citizens Bank Park's First Base Gate with your full party.
• Approach the gate to enter hands-free.
• When you arrive at the ballpark and proceed through the Go-Ahead Entry lane, all individuals will be scanned by the facial authentication cameras for entry. Your family and guests will enter Go-Ahead Entry with you to enter the park if the tickets are on your MLB Ballpark app account.

Full details on the system, including important frequently asked questions, are available online here.