Business & Tech
Orangetheory Fitness To Open First Loudoun County Studio in Ashburn
Ashburn Orangetheory Location Announces Official Grand Opening and Ribbon Cutting on Nov. 20th

Ashburn, VA. – November 12, 2014 – Orangetheory® Fitness, the energizing and fast-growing fitness franchise, today announced it has expanded into Loudoun County, opening the county’s first studio in Ashburn, Virginia on November 20. This announcement comes on the heels of explosive growth for the Orangetheory Fitness brand in 2014, and marks its presence in 26 states.
Owned and operated by Steve Kolakowski, the new studio located at 44050 Ashburn Village Shopping Center, Unit 189, will be celebrating with a VIP party and Ribbon Cutting on November 20 at 4:30 pm, and opens to the public on November 21 with classes beginning at 5:15 a.m. Membership packages are available until Nov. 20 at discounted “pre-opening” rates; customers who become members prior to the studio opening can save up to 20 percent and prices are locked in through the duration of the membership.
“I’m thrilled to be opening the very first Orangetheory Fitness studio in Loudoun County,” said Kolakowski, Ashburn Orangetheory Fitness franchisee. “OTF gives me the opportunity to positively affect people’s lives through fitness – the results of this workout across the country are astonishing. I am excited to get up every day and get to work, and am so proud of my new studio and the product we offer.”
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Kolakowski, a graduate of the US Naval Academy worked for a large chemical company in Sales and later joined Computer Sciences Corporation as a Partner in the Federal Supply Chain Practice. Kolakowski first learned about the franchise through his wife who was a member at the very first Orangetheory in Ft. Lauderdale. After a single workout, the idea was born and Kolakowski realized his passion for fitness could turn into a new career. From there, he never looked back.
Orangetheory Fitness has plans to continue expansion across the County with eyes on Sterling in the future. With more than 130 studios, Orangetheory Fitness has transformed into one of the world’s top fitness franchises. The 60-minute, five zone heart-rate monitored interval training concept has helped tens of thousands of members lose weight, get toned and meet their overall fitness goals in a short amount of time. The fitness franchise is on track to open 500 studios by 2017.
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For more information on Ashburn Orangetheory Fitness and membership packages, please call 703-881-9110. More information on Orangetheory Fitness is available on Orangetheory’s website. Follow Orangetheory Fitness on Facebook, Twitter and Instagram for the latest news and trends.
About Orangetheory® Fitness
Orangetheory® Fitness (www.orangetheoryfitness.com) is a one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory’s heart-rate-monitored training is designed to maintain a target zone that stimulates metabolism and increases energy. Led by skilled personal trainers, participants use a variety of equipment including treadmills, rowing machines, TRX® suspension training and free weights, burning an average of 500 – 1,000 calories, including after-burn. The result is the Orange Effect – more energy, visible toning and extra calorie burn for up to 36 hours post-workout. Orangetheory Fitness was recently ranked #399 in Inc. magazine’s Fastest Growing Private Companies List and #403 in Entrepreneur’s 2014 Franchise 500® list of the top franchises in the world. Visit www.otffranchise.com for area developer and franchise opportunities.