DECA Recognizes White River’s Outstanding School Store

The School-Based Enterprise (SBE) at White River High School of Buckley, WA was among 166 school-based enterprises in the United States achieving Gold Level Certification this year and will be recognized at DECA’s International Career Development Conference in Anaheim, California. The students who worked on the certification were Jessica Tidwell, Chuck Stern and Ryan Roulier with the assistance of their advisor Randy Wilson. The school-based enterprise at White River High School also known as the “Hornet’s Nest” has operated for ten years and is to be commended for this outstanding achievement.

School-based Enterprises are effective educational tools in helping to prepare students for the transition from school to work or college. For many students, they provide the first work experience; for others, they provide an opportunity to build management, supervision and leadership skills. While some in the education community have only recently discovered the value of school-based enterprises, marketing educators and DECA advisors have used them as a powerful learning lab for more
than four decades.

DECA’s School-based Enterprise (SBE) Certification Program was developed to provide recognition for outstanding achievement by school-based enterprises and to motivate SBEs to strive for excellence and growth.

School stores can be certified at three levels: Bronze, Silver or Gold. In order to apply for the certification,
SBEs must submit extensive documentation that demonstrates their adherence to various marketing and retail standards. After the documentation is submitted, a
review committee evaluates the documentation to determine which level of certification has been achieved.

DECA is a 501(c)(3) not-for-profit student organization preparing its members for careers in marketing, management, finance and hospitality. DECA operates in all 50 states, Puerto Rico, Guam, the Virgin Islands, Canada, Germany and Mexico through charters held by each state’s/province’s department of education. DECA has nearly 200,000 members nationwide.

Complete information about DECA’s School-based  enterprise Certification Program can be found at www.deca.org/sbe.