Planet Fitness Adds Second Puyallup Location

KENT, Wash. (Oct. 15, 2026) –Planet Fitness, one of the nation’s largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand, has expanded with a second Puyallup location.

Planet Fitness Puyallup (South Hill) has openedat 4102 South Meridian, Suite 0010A, Puyallup, WA 98373. New members can join with no commitment for $1 down, $15 a month for the Classic Card membership or $1 down, then $24.99/month for the PF Black Card^® membership through Oct. 2.

Located in the Best Buy Plaza next to Boot Barn, the 19,740-square-foot facility offers the following amenities in a hassle-free, non-intimidating environment:

●83 pieces of best-in-class strength equipment including free weights, expansive strength machines and plate-loaded bench presses, hack squats and a seated calf machine

●56 state-of-the-art pieces of cardio equipment

●Functional training area with kettlebells, TRX suspension bands and battle ropes

●Dedicated mobility and stretching space

●Black Card Spa^® area for PF Black Card^® members featuring HydroMassage™ Loungers, Elite Massage Chairs, Salon Grade Hybrid Tanning Beds, RedWave Recovery, HydroMassage™ Bed and a Red Light Sauna, which combines red light therapy with infrared heat to help members relax and recover after their workouts. (One of the first Planet Fitness clubs to offer this amenity!)

●Numerous flat screen televisions

●Free WiFi

●TVs with wireless connections to all cardio equipment

"Our expansion in Puyallup reflects both the strength of the community and the demand we’re seeing across the market,” said Steve Venezia, CEO of CDM Fitness Holdings(CDM) – one of the largest developers and operators of fitness clubs under the Planet Fitness brand. “This new location in South Hill allows us to reach members on the other side of Puyallup who may not have convenient access to our first club. We encourage the local community to come in and see what our unique, non-intimidating and Judgement Free environment is all about.”

All memberships include access to strength and brand-name cardio equipment, free in-club fitness training, and the free Planet Fitness App featuring hundreds of on-demand digital exercises. The balanced mix of cardio and strength equipment ensures members of all fitness levels have everything they need to meet their fitness goals, all in a comfortable, non-intimidating environment.

PF Black Card® membership includes additional amenities, such as the ability to bring a guest every day at no additional charge, access to the Black Card Spa®, and access to 2,900+ Planet Fitness locations across all 50 states, among other benefits.

The Puyuallup (South Hill) club is open and staffed as follows:

●Monday through Thursday: 5 a.m. to 10 p.m.
●Friday: 5 a.m. to 9 p.m.
●Saturday and Sunday: 7 a.m. to 7 p.m.

As CDM’s 90^th club overall, Planet Fitness Puyuallup (South Hill) is its 19^th in the Seattle-Tacoma area. The portfolio includes Puyallup (at 625 River Rd. .Puyallup, WA 98371), Auburn, Bellevue, Bonney Lake, Covington,Des Moines, Federal Way, Issaquah, Kent, Kent Valley, Marysville, Milton, Renton, Sammamish, Tacoma (Eastside), Tacoma (Fern Hill), Tacoma (West End), University Place and Woodinville.

To learn more about Planet Fitness Puyuallup (South Hill), visit www.planetfitness.com/gyms/puyallup-south-hill-waor call (253) 693-1900.For information about Planet Fitness overall, visit www.PlanetFitness.com or follow on Facebook (www.facebook.com/PlanetFitness), Instagram (www.instagram.com/planetfitness) and TikTok (www.tiktok.com/@planetfitness).

About Planet Fitness
Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness clubs in the world by number of members and locations. As of June 30, 2026, Planet Fitness had approximately 21.5 million members and 2,930 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain. The Company’s mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. Approximately 90% of Planet Fitness clubs are owned and operated by independent business owners.

About CDM Fitness Holdings
CDM Fitness Holdings opened its first Planet Fitness club in 2002 in Massachusetts and entered into one of the first exclusive area development agreements with Planet Fitness corporate. In 2011, CDM established the first marketing cooperative in the Planet Fitness system. Since that time, CDM has grown to 90 clubs in Massachusetts, Rhode Island, New Hampshire, Vermont and Washington state through new club openings and acquisitions and is now one of the largest operators of Planet Fitness clubs.

About SBJ Capital
SBJ Capital (SBJ) is a private investment firm focused on investing in founder and family-owned consumer and services companies. SBJ provides operational resources, strategic advice, domain expertise, and a partnership approach to realize the shared goals of entrepreneurs, owners, and management teams. SBJ was founded by an experienced team of professionals with a track record of growing companies both as principal investors and as operating executives. Please visit www.sbjcap.com for more information.