CycleBar Studio to Open at The Corners of Brookfield

BROOKFIELD, WI — David Pelsue has signed an agreement to open a CycleBar studio, an emerging concept in premium indoor cycling that offers a high-energy workout in a concert-like atmosphere. The studio will hire approximately 15 employees ahead of its opening at The Corners of Brookfield later this year.

CycleBar Brookfield will be located at 20350 W. Lord Street near Lululemon and Von Maur. The 2,522-square-foot studio is projected to open in Fall 2017.

“The Corners of Brookfield will be a perfect, central location for people to go and get a great workout in,” said Pelsue, owner of the CycleBar Brookfield. “I can’t wait to introduce this concept that I am so passionate about to the lively and active Brookfield community, and to all ages and levels of experience.”

Pelsue graduated with a bachelor’s degree from University of Wisconsin-Madison in 2010, and graduated from law school at Chicago Kent College of Law in 2014.

CycleBar offers a pay-per-class model, with no membership necessary. Concierge service and amenities include free towels, showers, lockers and cycling shoes.

The dynamic classes take place in a state-of-the-art CycleTheatre and are led by CycleStar instructors who take participants through a 50-minute high energy ride. The CycleTheatre features tiers for 50 bikes plus LED lighting, wide-screen graphics and state-of-the-art audio with a DJ booth.

Riders can also track performance data via CycleStats and can download music used in the class session. After class, riders cool down with fresh fruit and enhanced water, while aromatherapy helps guests relax throughout the facility.

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image via CycleBar