Tuscaloosa Tourism & Sports Promotes Adams To Executive Director Of Sports

TUSCALOOSA, AL — Tuscaloosa Tourism & Sports on Wednesday announced the promotion of Stan Adams to become its Executive Director of Sports. Adams has worked full time with TTS since 2017, most recently holding the position of Director of Sports.

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“I want to thank the TTS board of directors and [TTS President and CEO] Don Staley for having the confidence in me to take this next step in my career,” Adams said in an official announcement. “Tuscaloosa is home for me – it’s where I went to school, started my career, and found my fiancé. I look forward to continuing the success we have had at TTS and taking our organization to new heights through sports tourism.”

Staley commented on the professional mark forged by Adams in sports tourism at the local, regional and national levels.

“He is a bright star in our profession because of his dedication to his career, and TTS and West Alabama are very fortunate to have someone of his caliber promoting our destination," Staley said.

Adams first began his career in sports tourism as an intern for TTS in 2015, eventually graduating from The University of Alabama with a master’s degree in sports management. He would go on to join the team at Wicomico County, Maryland as a sports marketing representative in 2016.

He would return to Tuscaloosa in 2017 to work as the sports sales manager for TTS.

TTS says Adams is also a young professional member with Sports ETA — the sports events and tourism industry’s association that provides resources for sports commissions, sports destinations, sports event owners and industry partners.

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