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๐ŸŒฑ Patch AM: Which new businesses are opening their doors in Capitola this month?

Coming up on the Capitola Patch calendar: Santa Cruz Film Festival

Thursday October 8th Patch AM (Patch graphic)

Coffee in hand, Capitola? We've got the latest town updates for you. Keep reading to stay in the loop. โ˜•๏ธ๏ธ

๐ŸŽƒ Hosting a Halloween event in Capitola? Let Patch get the word out for you. Post it to the Patch calendar.

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In today's newsletter:

  • Which new businesses are opening their doors in Capitola this month?
  • Why October might be the best month to enjoy Capitola Beach

Also on today's calendar: Santa Cruz Film Festival and 8 more events.

Today's riddle: What is clean when it is black and dirty when it is white? ๐Ÿค” (Answer below!)

From our Partner
Today's Capitola Patch AM is brought to you in part by T-Mobile - America's Best Mobile Network, according to Ookla Speedtest. Based on analysis by Ooklaยฎ of Speedtest Intelligenceยฎ data 1H 2026. We thank T-Mobile for their support in helping to keep communities like ours connected and for making today's Capitola Patch AM possible.
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Weather forecast:

  • Thursday: Clouds yielding to sun, with a high of 81 and low of 56 degrees.
  • Friday: Partly sunny and not as warm, temps: high: 69, low: 59.
  • Saturday: Low clouds breaking, with a high of 69 and low of 53 degrees.

๐Ÿ“ฐ News we're reading

โ€ข Santa Cruz County business filings: Week of Oct. 6 (lookout.co) โ€” Several new businesses have just registered in Santa Cruz County, including Auto Spa on Capitola Avenue and two circus and aerial arts ventures at 1855 41st Avenue in Capitola. These filings signal fresh services, jobs, and activity coming to Capitola alongside new ventures in nearby Soquel, Santa Cruz, Aptos, Scotts Valley, and beyond.
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โ€ข 10 California Beach Towns That Feel Even Better Once October Arrives (newsbreak.com) โ€” Capitola gets a special spotlight among 10 California beach towns that really shine in October, when crowds thin and parking and restaurant tables are easier to find. The article highlights Capitola's colorful Venetian Court, mellow beach days, wharf strolls, and boutique shopping, suggesting fall is an ideal time for locals and visitors to enjoy the village at a slower pace.
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๐Ÿ“ธ Around Capitola

Show off your photography skills and the sights around town! Click here to submit your Photo of the Day to Patch AM!

๐Ÿ—“ Upcoming Events in Capitola

Add your event to our calendar and newsletter!

โ˜… Featured events โ˜…

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Other local events

๐Ÿ“ฃ Capitola Shout Outs!

Want to say something great about someone in town? Click here to submit your Shout Out to Patch AM! It's free!

๐Ÿ—“ Events Nearby

Have we missed something on our calendar? Add an event yourself! As always, before attending confirm event details to ensure accuracy.

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Thank you ๐Ÿ‘๐Ÿ‘๐Ÿ‘ to these businesses for making Capitola PatchAM possible:

Click here to show your appreciation! ๐Ÿ’š

Want to see your business here? Click here to connect with local customers.

๐Ÿ’ฌ Chatter

What your neighbors are talking about on social media

  • Yard Sale!
    Multi household sale with: furniture, photography equipment, pet supplies, moving supplies, women's clothing, kids games, puzzles and more (Nextdoor Depot Hill)
  • Hi Neighbors- need some help here.
    A person posted on FB anonymously that she needed personal items because she just paid her rent and couldn't afford anything else. I responded evenโ€ฆ (Nextdoor Capitola Beach)
  • Spencer's posted a job opening for Assistant Store Manager - Spirit in Capitola. Apply here.
  • The John Stewart Company posted a job opening for Janitor- Harvey West Studios in Santa Cruz. Apply here. You can search for other jobs near Capitola here.

๐Ÿ—ž Nearby News

Soquel

Aptos

Watsonville

  • Mother Of Teen Rescued In Baby Angelita Case Arrested (patch.com)

Ok Capitola! So now you're in the loop about what's happening today. Thanks for reading, and see you in your inbox next time! Oh -- and if you like what you're reading, invite a friend to Patch AM!

-- The Patch AM Team

P.S. The answer to today's riddle: "What is clean when it is black and dirty when it is white?" โ€” A chalk board (Thank you Charlie H. for sending it in!)
Got a good riddle for PatchAM? Submit it here!

๐Ÿ‘‰ Help make Patch AM better

We use a combination of real people and machines to tell you what's happening around town. Learn more about Patch AM.

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