La Jolla-Based Nonprofit Takes On Title Sponsorship of Holiday Bowl

La Jolla-based National University will be the title sponsor of this year's Holiday Bowl, replacing Bridgepoint Education, bowl officials announced today.

Terms of the one-year deal were not disclosed.

"We are excited to partner with National University, a prominent educational institution, for the 2013 Holiday Bowl," said Bill Geppert, president of the bowl game. "It's a bonus when you welcome a fellow nonprofit organization into the mix. We have many of the same objectives—including supporting the community—and we are eager to get going. It's an exciting time."

The 2013 game, scheduled for Dec. 30 at Qualcomm Stadium, will match schools from the Pac-12 and Big 12 conferences. Next year, the Big Ten will replace the Big 12.

National University President Michael Cunningham said the sponsorship deepens its support of the communities it serves.

"National University and the Holiday Bowl also share a nonprofit mission that dates back to both institutions' foundations in the 1970s," Cunningham said. "We are excited and proud to be a part of one of the bowl season's most anticipated and beloved annual traditions, the Holiday Bowl."

National University says it is the second-largest private, nonprofit university in California, with 30,000 students and more than 130,000 alumni.