The ✨“Golden Reset” pop up truck✨ is ANUA’s fan-focused pop-up celebrating two new KPop Demon Hunters-inspired skincare masks at Ulta Beauty. Blending K-beauty, entertainment and fandom, the October 22–24 Los Angeles activation features a branded promotional truck, movie-inspired visuals, Korean beverages, photo opportunities and exclusive product giveaways. The experience will make stops at Ulta Beauty in Santa Monica on October 23 and Westwood on October 24, offering fans an IRL way to engage with the expanded collaboration through immersive, shareable brand moments.
Open to the public, experience “The Golden Reset” refresher truck with Korean beverages, movie inspired visuals, and planned product giveaways
Time & Place:
Ulta Santa Monica, Store 10/23, 11am-7pm
Ulta Westwood, Store 10/24, 11am-7pm
Gifting:
Available only at the truck, the limited edition Anua Golden Wrapping Mask Spatula✨ (1,000 per day while supplies last)
With a purchase of $25 or more at the above Ulta locations, receive an exclusive KPop Demon Hunters × ANUA Derpy Box (valued at $55, limited quantities)