About White Sierra Sportswear
White Sierra Sportswear designs, markets, manufactures, and distributes active outdoor apparel for men's, women's, and youth. We are a family business that started in 1979 with a passion to create a full line of performance and quality outdoor apparel that is affordable and accessible for the whole family to enjoy.
Whether it is going for a day hike with your family or playing frisbee in the park with friends or skiing and playing with snow in nearby Lake Tahoe, White Sierra is everyday clothes for real people who enjoy everyday outdoor activities. THINK OUTSIDE!