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Local Voices

LOCAL PEARLE VISION OPTOMETRIST ADDS FOURTH CENTER IN NJ

Local Pearle Vision optometrist, Dr. Randy Nissinoff, has added a fourth location in Paramus, New Jersey. Dr. Nissinoff has been with Pearle Vision, one of North America's largest and most trusted licensed optical brands, since 1991 when he opened his first Pearle Vision in Toms River, N.J. His latest neighborhood eye care center is located at 341 Route 4 West and had previously been corporate-owned, serving the community since 1989.

 

“I am excited to expand my business with the Pearle Vision family and will continue to ensure that the local community in Paramus benefits from the brand’s extensive optical and retail experience,” said Dr. Nissinoff, Paramus Pearle Vision licensee. “We are committed to offering our patients the absolute best in eye care, and I look forward to continuing to be a trusted source for all eye health needs.”

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Dr. Randy Nissinoff currently owns and operates four Pearle Vision locations throughout New Jersey; he has successfully integrated the multi-faceted strengths of a large retail optical leader with the diverse benefits of a private practice. Dr. Nissinoff’s Pearle Vision centers are located in East Brunswick, Toms River, Totowa and most recently, Paramus. He resides with his wife and two children in Colts Neck, N.J.

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"For more than 50 years, Pearle Vision has been committed to providing genuine eye care to patients through our doctor-centric business model," said Srinivas Kumar, senior vice president and general manager, Pearle Vision. "We are excited that Dr. Nissinoff is expanding his business, and know that with his extensive background and experience, he will continue to deliver first-class eye care to his patients in Paramus, as well as his other three Pearle Vision locations."

 

Pearle Vision has a significant legacy in the industry and has continued to outpace competitors by evolving to meet patients' changing needs and providing quality products and services they desire. With more than 610 centers located throughout North America, the company offers best-in-class eye care provided by neighborhood doctors who are skilled optometrists, a principle created by Dr. Stanley Pearle in 1961.

 

"Pearle Vision is proud to offer optometrists a proven network of support, which allows them to focus on what they are really passionate about – delivering quality eye care to their patients," said Kumar.

 

Pearle Vision is now seeking to grow its national footprint and has identified development opportunities in markets from coast-to-coast, including New York, Syracuse, Johnson City, Harrisburg, Johnstown-Altoona, Philadelphia, Pittsburgh and Wilkes Barre. In addition to new territories available for development, corporate-owned locations in markets such as Ohio, Michigan and Florida also are available and have thriving operations with strong customer-bases.

 

To fuel its growth, the company is looking for optometrists interested in licensing opportunities. Ideal candidates for Pearle Vision ownership should possess a desire to join a trusted industry-leading brand and work within a proven system to provide exceptional eye care and superior patient service. Pearle Vision licensees can expect their initial investment to build a new center to cost approximately $200,000, in addition to a licensing fee of $30,000.

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