Event Details
The Starter x NFL Shop is a four-day retail and cultural destination running from Wednesday, February 4th – Saturday, February 7th from 10-6PM, celebrating Super Bowl LX in the heart of San Francisco. Shop Starter’s exclusive Super Bowl LX Collection, inspired by the city of San Francisco and crafted with Starter’s signature blend of vintage authenticity and modern design. The pop up will also feature limited-edition brand collaborations including Starter x Avirex and additional partner capsules, offering fans special offerings only available only during Super Bowl week.
- Starter Lab, In-Store Activation - An interactive customization experience inviting fans to step into the role of designer. Guests can create one-of-one Starter jackets, selecting from their favorite NFL teams, iconic vintage Starter logos, and exclusive branding elements, resulting in personal and commemorative pieces.
- Starter Live - Making its return after a successful debut at Super Bowl LIX in New Orleans, Starter Live is a live, in-store podcast studio operating throughout store hours. The space serves as a creative hub for collaborators, partners, and friends of the brand to host podcasts, conversations, and live content. This year Real Chemistry Founder and Chairman Jim Weiss will be recording his podcast – Get Real with Jim Weiss – on site Wednesday, February 4 and Thursday, February 5, as well as Pacman Jones and TJ Ward.