Denver's Outlet Mall Announces Breast Cancer Awareness Partner

From Simon Malls: Denver Premium Outlets today announced their fall 2018 campaign in support of Susan G. Komen and the fight against breast cancer, a disease that kills more than 41,000 people in the U.S. each year. Denver Premium Outlets is owned and operated by Simon, a global leader in premier shopping, dining, entertainment and mixed-use destinations. More than 150 Simon Malls, The Mills and Premium Outlets nationwide will be participating in a range of activities during October.

Through this campaign, Simon is helping support Komen’s work to save lives and reach its ‘Bold Goal’ of reducing the current number of breast cancer deaths by 50 percent in the U.S. by 2026. Simon is joining the fight against breast cancer by starting a national conversation and challenging people to help create a renewed movement in the fight against breast cancer.

“We are thrilled to launch our fall 2018 ‘More Than Pink initiatives’ and have been overwhelmed by the ongoing positive support this movement has garnered with our shoppers, retailers and employees to support Susan G. Komen in its tireless efforts to reduce breast cancer deaths,” said Jolene Bracy, director of marketing and business development for Denver Premium Outlets.
From now through October 29, visitors to Denver Premium Outlets will be able to participate in a variety of programs to help support Susan G. Komen:

• Discount Pass Program: Shoppers can make a $10 donation to Susan G. Komen at Guest Services to receive a Discount Card providing 25 percent off one item at participating retailers. New this fall, guests can instantly donate and download a digital Discount Pass to their mobile device by texting 74666 and selecting Denver Premium Outlets.
• Susan G. Komen® Visa® Simon Giftcard®: Guests can purchase a Susan G. Komen Visa Simon Giftcard at Guest Services. One dollar for each Susan G. Komen® Visa Simon Giftcard sold will be donated to Susan G. Komen. The giftcard is available for purchase year-round.

From 2017 – 2018, Simon has raised $2.77 Million in support of Susan G. Komen, all generated through the support and participation of shoppers, retailers and employees.

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